Misleading Adverts: How to Spot and Avoid Them
Misleading adverts are an unfortunately common occurrence, and can be difficult to spot. They range from the subtle to the downright outrageous, and can have a serious effect on consumers. Here are some tips on how to spot and avoid misleading adverts.
Spotting Misleading Adverts
- Be aware of exaggeration – Adverts may use hyperbole to make a product or service sound better than it is. If something sounds too good to be true, it probably is.
- Check the fine print – Some adverts may contain hidden clauses that make the offer less attractive. Make sure to read the fine print or contact the company for more information.
- Look out for misleading images – Adverts may contain images that make a product or service look better than it is. Be aware of any images that appear to be too good to be true.
Avoiding Misleading Adverts
The best way to avoid misleading adverts is to do your research. Before making a purchase, make sure to check out reviews and compare prices to ensure you are getting the best deal. Additionally, be wary of any offers that seem too good to be true.
Reporting Misleading Adverts
If you come across a misleading advert, it is important to report it. Contact the company or the advertising body to make them aware of the issue. Depending on the severity of the issue, you may even consider taking legal action. Misleading adverts can have a serious effect on consumers, so it is important to be aware of them and take steps to avoid them. By doing your research and being aware of potential signs of a misleading ad, you can protect yourself from being taken advantage of.
Resources
- What is Misleading Advertising? – Consumer Reports: https://www.consumerreports.org/consumer-protection/what-is-misleading-advertising/
- Misleading Advertising: How to Spot and Avoid It – Investopedia: https://www.investopedia.com/articles/personal-finance/090315/misleading-advertising-how-spot-and-avoid-it.asp
- What to Do if You Spot Misleading Advertising – Citizens Advice: https://www.citizensadvice.org.uk/consumer/scams/what-to-do-if-you-spot-misleading-advertising/