Bonus pack
Bonus pack, also known as a value pack or a gift with purchase, is a marketing strategy where additional products are bundled together with a primary product to offer consumers more value for their money. These additional products can be related to the primary product or completely different, but they are usually offered at a discounted price or for free.
For example, a bonus pack for a shampoo could include a conditioner and a hair mask, or a bonus pack for a video game could include extra in-game content or a limited edition item. Companies use bonus packs to attract customers, increase sales, and create brand loyalty.
Consumers are often drawn to bonus packs because they feel like they are getting more for their money. Bonus packs can also help companies differentiate their products from competitors and encourage repeat purchases.
Next time you’re shopping, keep an eye out for bonus packs to get the most value for your money!
For more information, you can visit Wikipedia.