Web Performance Optimization (WPO)
Web Performance Optimization, or WPO, refers to the process of improving the speed and efficiency of websites. This is important because faster websites lead to better user experiences, higher conversion rates, and improved search engine rankings. There are several strategies and techniques that can be used to optimize the performance of a website.
Examples of WPO techniques include:
- Minification: Removing unnecessary characters from code to reduce file sizes.
- Caching: Storing website data on a user’s device to reduce loading times.
- Image optimization: Compressing images without losing quality to reduce page load times.
By implementing these techniques and others, website owners can ensure that their sites are fast, efficient, and user-friendly. This can lead to increased traffic, improved user engagement, and ultimately, higher conversions.
For more information on Web Performance Optimization, you can visit Wikipedia.