Geo-Conquesting

Geo-Conquesting

Geo-conquesting is a location-based mobile marketing strategy that targets potential customers near a competitor’s business location. By using geofencing technology, advertisers can send targeted ads or promotions to individuals who are within a specific geographic area, such as a rival store or restaurant.

This strategy allows businesses to reach consumers who are already in a buying mindset and are more likely to be interested in their products or services. For example, a coffee shop may use geo-conquesting to send a special offer to customers who are near a popular chain coffee store.

Geo-conquesting is a powerful tool for businesses looking to increase their market share and attract new customers. By reaching out to individuals in close proximity to competitors, companies can effectively steal business away from their rivals and drive sales.

• Targeting customers near competitor locations
• Using geofencing technology for precise targeting
• Increasing market share and driving sales

Overall, geo-conquesting is a strategic marketing tactic that can help businesses gain a competitive edge in their industry and attract new customers.

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