Comparative rating scale
A comparative rating scale is an assessment tool used to evaluate the performance of a person or object against a predetermined set of criteria. It provides a structure for comparison between different individuals or objects, and generates results that can be used to make decisions or draw conclusions. Comparative rating scales are used in a wide variety of settings, including educational and psychological assessments, job performance evaluations, and market research. They are often used to assess the relative merits of different options, such as job candidates or products. The basic structure of a comparative rating scale is a series of questions or criteria that are used to measure the relative performance of the person or object being assessed. Each criterion is assigned a numerical value, which is used to rate the individual or object’s performance. For example, a job performance evaluation might include criteria such as “technical skill” and “communication skills”. Each of these criteria could be assigned a numerical value, such as 1-5. The individual’s performance is then rated on each criterion, and the results are compared to the predetermined set of criteria. Comparative rating scales are useful for making complex comparisons between different individuals or objects. They can also be used to identify relative strengths and weaknesses in performance. In addition to their use in the assessment of individuals and objects, comparative rating scales can also be used to identify potential areas of improvement or areas that need further attention. This makes them useful for identifying areas where additional training or resources may be needed. Comparative rating scales can be used in a variety of settings, including schools, businesses, and market research. They are an effective tool for quickly identifying relative performance levels and making informed decisions. Further reading:
- Comparative Rating Scale (Wikipedia)
- Comparative Rating Scales (Psychology Tools)
- Using a Comparative Rating Scale in Your Survey (Survey Monkey)