What is a first party?
A first party is a term that is used to describe a person or entity that is directly involved in a given transaction or interaction. It is most commonly used in the context of law, business, and online marketing. In these contexts, the first party is typically the party that initiates the exchange or interaction, while the second party is the person or entity that responds to the action of the first party.
Examples of first parties
- In the context of the law, a plaintiff is the first party, while the defendant is the second party.
- In the context of business, a customer is the first party, while a seller is the second party.
- In the context of online marketing, an advertiser is the first party, while a publisher is the second party.
Conclusion
In summary, a first party is a term that is used to describe a person or entity that is directly involved in a given transaction or interaction. It is most commonly used in the context of law, business, and online marketing. Examples of first parties include plaintiffs, customers, and advertisers. For more information about first parties, please see the following resources: