How to Effectively Structure a Message Argument
The message argument is an important part of any persuasive communication, whether it is a written essay, a speech, or a debate. It is the main point that you are trying to make, and it is the foundation upon which your argument is built. Knowing how to effectively structure your message argument can help you make a convincing case.
Steps for structuring a message argument
- Establish the purpose of your argument.
- Identify the audience and their needs.
- Choose an effective structure.
- Develop a strong message argument.
- Support your argument with evidence.
- Anticipate and address counterarguments.
- Conclude your argument.
1. Establish the purpose of your argument
The first step in structuring your message argument is to determine the purpose of your argument. Ask yourself what you are trying to accomplish with your message argument. Are you trying to convince the audience of something? Are you trying to persuade them to take a certain action? Knowing the purpose of your argument will help you focus your argument and make sure it is tailored to the audience.
2. Identify the audience and their needs
Once you have established the purpose of your argument, it is important to identify the audience and their needs. Who are you trying to reach? What are their values and beliefs? What type of language do they use? Knowing the answers to these questions will help you tailor your argument and make sure it resonates with the audience.
3. Choose an effective structure
The next step is to choose an effective structure for your message argument. There are several options to choose from, such as the “problem-solution” structure, the “cause-effect” structure, or the “question-answer” structure. Each of these structures has its own advantages and disadvantages, so it is important to choose the structure that best fits the purpose of your argument.
4. Develop a strong message argument
Once you have chosen a structure, it is time to develop a strong message argument. This is the main point that you are trying to make and the foundation upon which your argument is built. Your message argument should be concise and clearly state the position that you are taking.
5. Support your argument with evidence
After you have developed your message argument, you need to support it with evidence. This could include facts, statistics, examples, or quotes from experts. The evidence you provide should be relevant to your argument and help to strengthen it.
6. Anticipate and address counterarguments
It is important to anticipate counterarguments and address them in your message argument. This will help you anticipate and refute any objections that the audience might have. This will also help to make your argument more persuasive and convincing.
7. Conclude your argument
Finally, you need to conclude your message argument. This is your opportunity to summarize your argument and leave the audience with a strong impression. Make sure your conclusion is clear and concise and leaves the audience with a sense of closure.
Conclusion
Structuring a message argument is an important part of any persuasive communication. Knowing how to effectively structure your message argument can help you make a convincing case and increase the chances of persuading the audience. By following the steps outlined above, you can ensure that your message argument is effective and persuasive.
Further Reading
- Argument Mapping, MindTools
- Writing a Message Argument, MindTools
- How to Write a Persuasive Essay, University of Phoenix