What is Site Centric Measurement?
Site centric measurement is a way of measuring website performance, based on the number of visits and interactions on the site. It allows a website owner or operator to understand how visitors are using their website, and identify areas that need improvement. The key metric used in site centric measurement is the number of page views, or the total number of times a page has been viewed on the website.
Benefits of Site Centric Measurement
Site centric measurement provides website owners and operators with valuable insights into how their website is performing. By analyzing site centric metrics, website owners and operators can:
- Identify areas of improvement for their website.
- Understand where visitors are spending the most time.
- Identify areas of potential growth.
- Understand how visitors are interacting with the website.
Examples of Site Centric Measurement
Some of the most common metrics used in site centric measurement are page views, unique visitors, session duration, bounce rate, and conversion rate.
- Page Views – This metric measures the total number of times a page on the website has been viewed.
- Unique Visitors – This metric measures the number of unique visitors to the website in a given period of time.
- Session Duration – This metric measures the average amount of time a visitor spends on the website.
- Bounce Rate – This metric measures the percentage of visitors who leave the website after visiting a single page.
- Conversion Rate – This metric measures the percentage of visitors who complete a desired action on the website (eg. signing up for an account, making a purchase, etc.).
Site centric measurement is a valuable tool for website owners and operators to gain insights into how their website is performing. By understanding these metrics, website owners and operators can make informed decisions about how to improve their website and grow their business.