Email click-throughs
Click-through rate is a metric used to measure the number of times a user clicks on a link in an email or website. It is a valuable indicator of the effectiveness of an email marketing campaign.
For example, if an email campaign is sent to 1000 subscribers and 100 of them click on the link provided in the email, the click-through rate is 10%.
There are several ways to increase click-through rates in email marketing, such as creating compelling subject lines, using clear call-to-action buttons, and segmenting the email list based on user interests.
Tracking click-through rates can help marketers understand which content resonates with their audience and optimize future campaigns for better results.
Overall, email click-throughs are an important metric for measuring the success of email marketing efforts and improving engagement with subscribers.
For more information on click-through rates, visit Wikipedia.