Radio wrap-around
Radio wrap-around, also known as wrap-around programming, is a style of radio programming where a single host or team provides continuous content throughout the day without breaks between programs. This format allows for a seamless transition between different types of content, such as news, music, and talk shows.
One example of radio wrap-around programming is a morning show that starts with news updates, followed by music, interviews with guests, and listener call-ins. The host or hosts guide the listener through each segment, creating a cohesive listening experience.
Listeners often appreciate radio wrap-around programming for its variety and continuity, as well as the personal connection they feel with the host or hosts. This format can help build listener loyalty and keep them engaged throughout the day.
Overall, radio wrap-around programming offers a unique and dynamic listening experience that sets it apart from traditional radio formats.
For more information on radio wrap-around programming, you can visit Wikipedia.